Desarrollo de un concept store para una sucursal autónoma digital, que permite el asesoramiento y contratación de seguros sin presencia de personal. El espacio está diseñado para generar oficinas de venta en concesionarios automotores, ofreciendo de este modo un canal para nuevos clientes de bajo costo de operación.


The Problem
Touch in digital design starts with how users physically interact with an interface. Whether it’s through a smartphone screen, a tablet, or a haptic-enabled device, the tactile element is the bridge between humans and technology. This connection, while seemingly straightforward, is a complex interplay of responsiveness, feedback, and user expectations. Designers must think beyond the simple act of tapping; they must create interactions that feel intuitive and satisfying at every stage.
The Solution
Touch in digital design starts with how users physically interact with an interface. Whether it’s through a smartphone screen, a tablet, or a haptic-enabled device, the tactile element is the bridge between humans and technology. This connection, while seemingly straightforward, is a complex interplay of responsiveness, feedback, and user expectations. Designers must think beyond the simple act of tapping; they must create interactions that feel intuitive and satisfying at every stage. This connection, while seemingly straightforward, is a complex interplay of responsiveness, feedback, and user expectations.











